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Facebook focuses on relationships.

Instagram is visually-driven.

Twitter involves short, quick bursts of communication.


If you aren't approaching social media channels in a way that maximizes the key features of each platform, you could be missing out on some opportunities to grow and engage with your target audience.


This will show you the differences in each platform and will guide you towards approaching each one differently, while maximizing the content that you're already posting.

Social Media Channel Strategy Worksheets

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